The rotogravure process is a direct transfer method for printing onto wood-pulp fiber based, synthetic, or laminated substrates, including:
The modern day rotogravure printing press uses a printing cylinder which has been laser engraved with minute cells capable of retaining ink, the size and pattern of which reflect the required image. These cells are forced to transfer their ink directly onto the substrate by a combination of pressure and capillary action, so producing the printed image.
The process, also commonly called gravure printing, is used in the manufacturing of food and non-food packaging, as well as labels, wall coverings, transfer printing, and has a variety of further applications in the security printing, industrial, and tobacco segments of industry.
The layout of a gravure printing press follows an in-line arrangement where the required number of printing units is installed along a horizontal plane. In a conventional gravure printing press, each unit comprises of:
During the gravure printing process the printing cylinder rotates in the ink pan where the engraved cells fill with ink. As the cylinder rotates clear of the ink pan, any excess ink is removed by the doctor blade. Further around, the cylinder is brought into contact with the substrate, which is pressed against it by the rubber covered impression roller.
The process offers the ability to transfer ink consistently, across a wide range of densities, and at high speeds, making it suitable for applications which require high image quality, such as publishing, packaging, labels, security print, and decorative printing.
The durable nature of the printing cylinders used makes gravure printing an ideal process for providing high quality print on very long or regularly repeating runs, delivering cost advantages over other processes.
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